Blog

According to a McKinsey study, over 50% of employees considering leaving their jobs aren’t doing so because of compensation. While this polled workers at large, there is an emerging difference in how each generation is handling the “Great Resignation” trend.  According to new research from Amdocs, 27% of Millennials and 31% of Gen Z have admitted […]

Fulfillment over Payment? The Generational Divide. Read More »

Let’s start by discussing what “The Great Resignation” is and how it affects businesses. After Covid-19, many people are evaluating what they want out of life.  Various data suggests that a high number of workers are considering leaving their jobs. For example, a recent survey by Bankrate reports that up to 55% of employees are expected

Will They Stay or Will They Go? The Great Resignation of 2021 Read More »

It has been a year of adjustment. We have settled into the pandemic. Adapted to a “new normal.”  In the workplace, this shift has offered opportunities as well as challenges. It’s no secret that many women have been leaving the workforce since the pandemic began. One in three women are considering downshifting their careers. Four

Was 2021 Good to Women in Technology? Read More »

Every business strives for high customer satisfaction. Businesses want customers to feel good about the services and products they are delivering. At Red Sky, customer satisfaction is our number one priority. We depend on our relationships with our customers. Their referrals are a key component to our success. But what happens if something goes wrong?

Can you turn customer dissatisfaction into satisfaction? You bet you can. Read More »

The Society for Industrial and Organizational Psychology (SIOP) has released their annual report. Below is a brief summary of their top five work trends. Is your organization up to speed on these leading workplace topics? 1. Remote work and flexible working arrangements. Looks like working remotely and flexible work arrangements are here to stay.  A

Is Your Business Trending in the Right Direction? Read More »

Marketers are adapting to the changing world as they realize that businesses may never return to their traditional ways. Digitalization is leaning into marketing strategies, from simple methods to complex plans. The main goal is to remain competitive yet agile in today’s online landscape. Here are the top 5 marketing trends that will help your

Top 5 Marketing Trends of 2021 Read More »

Digital Accessibility in COVID-19 Digital accessibility refers to equal and equitable access to public online information, products, and services for all people without distinction, ensuring everyone’s participation in the digital economy.  As we recover from the COVID-19, more and more people rely on digital services for everyday activities, including shopping, remote working, online education, healthcare,

Why Do You Need to Adapt? Read More »

Before we move into 2021 and begin setting various work-related goals, it’s essential to analyze the gaps in the organization’s current working model and leverage the incredible growth tool – mentorship.  Business mentoring is the relationship between an experienced person (mentor) and a working staff (mentee). It can be used at all stages in the

The Importance of Mentorship Read More »

Artificial Intelligence (AI) is reshaping the marketing spectrum, creating better business opportunities, and facilitating seamless channel partners’ strategies. With manufacturers looking for a range of selling channels for their products, AI automates and streamlines the time-consuming and complex processes associated with channel partners’ sales.  According to McKinsey research, machine learning in sales and marketing gives

4 Ways AI Can Help with Marketing & Channel Partner Sales  Read More »

Marketers are primarily worried about generating enough leads. But once they have it, they need to figure out which leads are interested in becoming a customer, and who is worth the time and effort.  Not all leads are created equal. They come from various sources, such as the website, email campaigns, cold calling, collateral downloads, email

Understanding Lead Scoring & Why it Matters Read More »